How To Use Google Short URL Service

Google now has a short URL to compete with and other URL shortners.  The Google service was announced at the end of 2009.

It you need to shorten a URL, Google’s short URL service is really easy to use:

  1. Just go to;
  2. enter the URL in the box;
  3. hit the “shorten” button;
  4. boom – a new “short URL” from appears below the box.
  5. Highlight this new short URL with you mouse, and hit CTRL C to copy.  You can then paste this short Google URL in Twitter, Facebook, a web browser, or other sites, and it will take the user to the full URL you made shorter.

Where’s the Staples “that was easy” button when you need it?

Google say the new service offers stability, speed and security. The security claim comes from the automatic filtering of shortened URLs by using the same technology that Google uses in web search to warn of malicious sites.

Due to the rise of micro-blogging sites such as Twitter, URL shorteners have become very popular . With these services, there is a limit on the number of characters in a message, for example, 140 characters for Twitter, which means that long URLs can easily consume the entire message. A URL shortener takes a long URL and stores it, issuing the user a short URL which points to the URL shortening service. When a user goes to this URL, the user is redirected to the recorded long URL.

The convenience hides a danger though, as spammers and phishers have found they can use shortened URLs to disguise links to malware or other malicious sites. While a number of URL shortening services have adopted request filtering for shortened URLs, Google’s shortening service has arrived with the filtering functionality available at launch.

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